摘要：本文了江南水鄉城鎮的特點和價值，并通過對烏鎮旅游的分析，為已經開發和尚未開發旅游的江南古鎮提供

關鍵詞：江南水鄉城鎮 旅游開發 烏鎮

Study on the tourism development in regions of rivers and lakes in South China ，giving Wu town as an example

Yanlin Yuying

（College of management，Zhejiang university 310027）

Abstract： paper studys the tourism development in regions of rivers and lakes in South China.Wu town is given as an example here.The aim of the paper is to present some useful references for regions of rivers and lakes in South China to develop the tourism.

Key words：regions of rivers and lakes in South China ; tourism development ; Wu town

目錄

中文摘要

關鍵詞

摘要

英文關鍵詞

一、江南水鄉城鎮概述

（一）江南水鄉城鎮的特點

（二）江南水鄉城鎮的旅游價值

二、江南水鄉城鎮的旅游開發

（一）烏鎮旅游發展現狀分析

（二）烏鎮游客的問卷分析

參考